Protecting IP in Corporate Partnerships for FoodTech and AgTech Start-ups

Christina Licursi and Janice Vatland presented “Protecting IP in Corporate Partnerships for Foodtech and Agtech Start-ups,” a virtual office hours-style webinar tailored for early-stage FoodTech and AgTech founders and operators. Whether you’re forming your first corporate partnership or looking to strengthen your legal footing, this session equipped attendees with the practical tools to safeguard their intellectual property and brand. Start-ups are driving innovation in food and ag—but without the right legal protections, a promising partnership can quickly become a liability. This webinar was co-hosted by Wolf Greenfield and Branchfood. Topics included: 

• How to spot trademark risks and develop a smart IP portfolio strategy
• Key contract language to watch for when negotiating IP rights
• Structures for collaborations and licensing that protect your interests
• Real-world pitfalls in early-stage deals—and how to avoid them
• Regulatory and enforcement options every founder should know