Our clients value the decades of experience we bring in helping them protect and leverage their brands. With rigorous analysis, strategy and execution, we demand excellence in our work product, while recognizing that being responsive, anticipating needs, and delivering timely, cost-effective results is just as critical. We have found that our most successful relationships are those where we work with clients as partners—when we understand one another’s goals and cultures, and we work together to communicate our client’s brand promise. 

Here’s why clients choose us and what they say about us:

Breadth of services. We advise clients on the full range of trademark and copyright issues, from clearance, selection and use, to prosecution of trademark and copyright registrations in the U.S. and other countries, to enforcement of rights worldwide. We also provide advice on internet issues, domain name registrations, and dispute resolution as well as software copyright licensing and royalty issues. We counsel clients on international anti-counterfeiting and anti-parallel trade strategies, and handle an array of licensing issues, including development and collateral security agreements.

Client testimonial:
"They are good at thinking through issues and good at giving unvarnished advice."

Trademark clearance. We stand apart from other firms because we have experienced in-house trademark search specialists, which translates to lower cost and quicker turnarounds for our clients. When providing clearance reports and opinions, we know the type of information that clients are looking for and how valuable it is to deliver that information in a concise and easy-to-read format. Our counseling during the early phases of trademark development helps to avoid costly conflicts or enforcement problems down the road.

Client testimonial:
"I like their honesty with regard to what they find. They don’t beat around the bush, which is really good, and they make my life easier."

International presence. The international market can be a maze of independent legal systems, treaties, and agreements, so our clients rely on us to help them develop cost-effective global strategies for determining where and when to protect their trademark and copyright assets. We are able to understand how international filings fit within overall business goals and rely on a well-established network of international “partners” to efficiently extend our reach worldwide.

Enforcement. When it becomes necessary to enforce our client’s trademarks, trade dress, or copyrights, we create strategies on when and where to litigate, whether to seek arbitration or other ADR solutions, and how to craft a winning trial strategy. We have extensive experience with administrative and federal litigation, customs, and UDRP (domain name) matters throughout the world. Our experience includes a case which has become the leading authority in the U.S. Court of Appeals for the First Circuit on trade secrets, a decision cited as a leading case on trade dress and copyright law, and the largest jury verdict in a trade secret case in Massachusetts history.

TTAB proceedings. We routinely handle oppositions and cancellation proceedings before the Trademark Trial and Appeal Board (TTAB) and have a proven track record of effectively negotiating and “winning” for our clients. 

Client testimonial:
"I do feel like Wolf Greenfield cares, they have a lot of loyalty to our business people, and they are really smart and bright and are a great resource."
  • A client with an imminent publishing deadline came to us to provide clearance opinions on over a dozen product trademarks, which we were able to do within 24 hours.
  • We advised a multinational manufacturer in its selection and clearance of a new house mark, including conducting trademark searches throughout the world.
  • We regularly collaborate with a renowned branding agency to clear marks for its high-profile clients.
  • We advised a famous food company on prosecution and defense of its trademark rights worldwide, including prosecution issues, policing infringements, and opposing problematic third-party trademarks.
  • For a developer of a children’s education platform, we obtained registrations for characters integral to the delivery of its educational content.
  • We routinely manage IP issues in various corporate business transactions, including the conduct of due diligence on trademark portfolios and the review and negotiation of transactional documents relating to the purchase.
  • On behalf of a well-known candy company, we spearheaded efforts to stop manufacturers of e-cigarettes and edible marijuana from using food names and/or confusingly similar marks in the sale of these products.
  • We negotiated the purchase of a blocking portfolio of registrations from a pharmaceutical competitor for well-below market value.
  • For a luxury shoe distributor, we designed an anti-counterfeit protocol, successfully shutting down numerous websites with counterfeit and/or grey market goods.
  • We represented a shoe manufacturer in numerous trademark infringement matters, including actions against competing shoe and clothing companies for infringement of its marks.
  • We have handled a large number of trademark opposition and cancellation proceedings filed by clients worldwide.
  • On behalf of a well-known candy company, we successfully opposed registration of a competitor’s mark under the option of Accelerated Case Review—a process that allows parties to side-step most discovery and instead come up with a list of agreed-upon facts. This allowed us to streamline the proceeding and focus our efforts on our brief, which resulted in significant cost savings for our client.
  • We represented a European fashion company in successfully overturning a United States Patent and Trademark Office refusal to register a design mark containing the term “AUX ETATS UNIS,” which the Office had deemed geographically deceptive of luggage.

Representative clients:

Our clients value the decades of experience we bring in helping them protect and leverage their brands. With rigorous analysis, strategy and execution, we demand excellence in our work product, while recognizing that being responsive, anticipating needs, and delivering timely, cost-effective results is just as critical. We have found that our most successful relationships are those where we work with clients as partners—when we understand one another’s goals and cultures, and we work together to communicate our client’s brand promise. 

Here’s why clients choose us and what they say about us:

Breadth of services. We advise clients on the full range of trademark and copyright issues, from clearance, selection and use, to prosecution of trademark and copyright registrations in the U.S. and other countries, to enforcement of rights worldwide. We also provide advice on internet issues, domain name registrations, and dispute resolution as well as software copyright licensing and royalty issues. We counsel clients on international anti-counterfeiting and anti-parallel trade strategies, and handle an array of licensing issues, including development and collateral security agreements.

Client testimonial:
"They are good at thinking through issues and good at giving unvarnished advice."

Trademark clearance. We stand apart from other firms because we have experienced in-house trademark search specialists, which translates to lower cost and quicker turnarounds for our clients. When providing clearance reports and opinions, we know the type of information that clients are looking for and how valuable it is to deliver that information in a concise and easy-to-read format. Our counseling during the early phases of trademark development helps to avoid costly conflicts or enforcement problems down the road.

Client testimonial:
"I like their honesty with regard to what they find. They don’t beat around the bush, which is really good, and they make my life easier."

International presence. The international market can be a maze of independent legal systems, treaties, and agreements, so our clients rely on us to help them develop cost-effective global strategies for determining where and when to protect their trademark and copyright assets. We are able to understand how international filings fit within overall business goals and rely on a well-established network of international “partners” to efficiently extend our reach worldwide.

Enforcement. When it becomes necessary to enforce our client’s trademarks, trade dress, or copyrights, we create strategies on when and where to litigate, whether to seek arbitration or other ADR solutions, and how to craft a winning trial strategy. We have extensive experience with administrative and federal litigation, customs, and UDRP (domain name) matters throughout the world. Our experience includes a case which has become the leading authority in the U.S. Court of Appeals for the First Circuit on trade secrets, a decision cited as a leading case on trade dress and copyright law, and the largest jury verdict in a trade secret case in Massachusetts history.

TTAB proceedings. We routinely handle oppositions and cancellation proceedings before the Trademark Trial and Appeal Board (TTAB) and have a proven track record of effectively negotiating and “winning” for our clients. 

Client testimonial:
"I do feel like Wolf Greenfield cares, they have a lot of loyalty to our business people, and they are really smart and bright and are a great resource."
  • A client with an imminent publishing deadline came to us to provide clearance opinions on over a dozen product trademarks, which we were able to do within 24 hours.
  • We advised a multinational manufacturer in its selection and clearance of a new house mark, including conducting trademark searches throughout the world.
  • We regularly collaborate with a renowned branding agency to clear marks for its high-profile clients.
  • We advised a famous food company on prosecution and defense of its trademark rights worldwide, including prosecution issues, policing infringements, and opposing problematic third-party trademarks.
  • For a developer of a children’s education platform, we obtained registrations for characters integral to the delivery of its educational content.
  • We routinely manage IP issues in various corporate business transactions, including the conduct of due diligence on trademark portfolios and the review and negotiation of transactional documents relating to the purchase.
  • On behalf of a well-known candy company, we spearheaded efforts to stop manufacturers of e-cigarettes and edible marijuana from using food names and/or confusingly similar marks in the sale of these products.
  • We negotiated the purchase of a blocking portfolio of registrations from a pharmaceutical competitor for well-below market value.
  • For a luxury shoe distributor, we designed an anti-counterfeit protocol, successfully shutting down numerous websites with counterfeit and/or grey market goods.
  • We represented a shoe manufacturer in numerous trademark infringement matters, including actions against competing shoe and clothing companies for infringement of its marks.
  • We have handled a large number of trademark opposition and cancellation proceedings filed by clients worldwide.
  • On behalf of a well-known candy company, we successfully opposed registration of a competitor’s mark under the option of Accelerated Case Review—a process that allows parties to side-step most discovery and instead come up with a list of agreed-upon facts. This allowed us to streamline the proceeding and focus our efforts on our brief, which resulted in significant cost savings for our client.
  • We represented a European fashion company in successfully overturning a United States Patent and Trademark Office refusal to register a design mark containing the term “AUX ETATS UNIS,” which the Office had deemed geographically deceptive of luggage.

Representative clients: